Mariam Cassim was appointed Chief Officer: Vodacom Financial Services in February 2019. Since joining the Vodacom Group in November 2016, as Managing Executive of Financial Services, Mariam has successfully formulated and implemented a clear financial services strategy, growing it to over a billion-rand profit business. Mariam joined the Vodacom Group from Telesure Group Services where she served as the Commercial Executive, leading both the Commercial and Business Intelligence business units. Prior to her tenure at Telesure, Mariam held various roles at Thebe Investment Corporation, a leading South African BEE investment company. She is a qualified chartered accountant and holds a Master of Business Administration degree from the University of Cape Town’s Graduate School of Business, where she graduated Cum Laude.